Bright Now

Bright business ideas for creative entrepreneurs curated by Step Brightly. We offer business coaching for creative entrepreneurs and brand consulting for businesses. We insist on doing fabulously smart work for fabulous smart people.

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What-is-galentines-day-and-how-to-market-to-it

Trending Now: Galentine’s Day is the New Valentine’s Day

Talk of branding usually goes hand in hand with your business, but branding also extends to various events, seasons, and holidays. Christmas is synonymous with carols, cookies and decorating the trees, and Fourth of July is all about barbecues…Read More

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Behind the Scenes with Discovery:: Fashion Branding + Logo Development

Discovery Clothing has 33 stores nationwide. Their target audience, the Discovery Girl, is all about defining herself, showing off who she is  and what she stands for. After an extensive research and development phase for a style guide, we…Read More

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4 Steps to Setting Smarter Life and Business Goals

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Trending Now: Gold and Glitter in Branding

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Three questions to ask before you hire a business coach

I Think I Need a Business Coach or Consultant for my Business, Now What? — Part 2

In Part 1 we discussed the differences between a business coach and consultant, as well as understanding the unique ways a coach or a consultant can help your business, so if you haven’t already, go read Part 1 and then come…Read More

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Trending Now: Holiday Promotion Ideas For Creative Entrepreneurs

Confession: I start listening to holiday music before thanksgiving, and don’t turn it off until Jan 1. It’s sickening, I know. Depending on what kind of creative entrepreneur you are, this might be the time of year you’re putting…Read More

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Save time with Hootsuite: A quick guide to get up and running on Hootsuite for creative entrepreneurs

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Behind the Scenes:: Central Marketing Agency

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Behind the scenes with Discovery: On set

In May of 2014 Chicago fashion retailer, Discovery Clothing Company, asked Step Brightly to help them reimagine their brand. What started as a study in strategic branding is now a reinvented approach to Discovery’s marketing, branding and in store…Read More

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Behind the Scenes :: Colorful inspiration for a socially responsible company

When we kick off a branding project we start with exploration, inspiration and discovery. We dive into experiences, conversations and of course, Pinterest. We have been collecting inspirational images for our client Helping Hand Partners since we started working…Read More

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Fall 2015 Fashion and Retail Trends: Metallics and Botanicals

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