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We work with high-level leaders who know the heart of their business lays in the commitments made to their customers and culture.

Step Brightly is a brand strategy studio that helps CEOs create and execute their brand with purpose.

WELCOME TO STEP BRIGHTLY

Lisa Guillot works with high-level leaders who know the heart of their business lays in the commitments made to their customers and culture

Step Brightly is a brand strategy studio that helps CEOs create and execute their brand with purpose. Together with her clients, Lisa creates brands with intention, impact and long-term success.

BRAND STRATEGY

You have a vision for what you want your business to be. We support you by developing a brand that makes the competition irrelevant.

Step Brightly will develop a custom brand strategy to take your business to the next level…build a team of specialized creatives to shape your brand…and help you leave the impact you crave in the world.

CREATE A DEVOTED FAN BASE

After years of hands on experience with start-up and established brands, Lisa has crafted a process that increases customer retention and creates raving customers and clients.

 

SPREAD YOUR MESSAGE

We work with you to discover and communicate your brand in a way that makes sense for who you are. Authentically sharing, as the leader of your brand and business, will make the greatest impact in the world.

 

AWESOME SUPPORT

You’ll walk away with a comprehensive brand strategy and the clarity you need to meet your brand and business goals. It’s exciting. Daunting. Bold. It’s what we love.

 

Click the blue button below to schedule a consultation and see if we are a match.

BOOK A CONSULTATION

With a Brand Strategy mapped out you’re able to laser in your messaging and target niche audiences that will resonate with your products and services.

As the leader of your business, you have a vision for what you want your brand to be and together we define that path through:

  • Building a brand strategy road map to clearly define your brand commitment and spread that throughout your branding, marketing, and internal culture.
  • Analyzing what works and what doesn’t to help you meet your brand and business goals.
  • Developing business, brand and marketing milestones that convert into real business.
BOOK A CONSULTATION

Lisa will guide you through your brand implementation with strategic introductions to creative talent.

With 20 years of creative direction expertise, Lisa’s curated team of international talent can create and launch your branding, marketing and social media needs, such as:

  • Brand Identity Design
  • Website Design and Development
  • Social Media Branding

“I look to Lisa whenever I have clients who need someone who can take a strategic approach to their visual branding and can create work that advances their marketing and business goals. Lisa spends the time to uncover your brand’s core values and draws on those to create a great brand.”

Scott Stern, American Marketing Association

BOOK A CONSULTATION

RETAIL REBRANDING

"Lisa and her team lead us through an extensive retail rebranding. Lisa is a creative brand consultant with experience across all marketing platforms."

Jeff Goldman

WEDDING INDUSTRY

"Lisa was fully committed to helping me in what I was trying to do and went above what was required of her."

Colin Lyons

STRONG PROCESS

“If you want a design studio that knows your business and has a strong process in place to help you create brand your company - you should consider Lisa and Step Brightly.”

Kelly Lowery

MEET OUR FOUNDER

Dubbed a branding expert by the Chicago Tribune, Lisa Guillot has 20 years of experience in the brand and marketing industry.

Lisa started her career in San Francisco during the dot.com boom which shaped her holistic approach to branding. Not defined by a specific branding niche like marketing collateral, digital marketing, or website development, Lisa approaches her client’s brands from a bird’s-eye view. Lisa dives into the heart of her client’s brand and infuses all of her expertise into every moment of the customer experience.

 

Past clients have included Stephanie Izard, Crate & Barrel, Paper Source, Pottery Barn Kids, The Gap, Sephora and other professional services industries like legal, financial and higher education.

MEET LISA GUILLOT

OUR CLIENTS

Branding is at the heart of your business, it’s how you communicate, share and sell.

Lisa works with high-level creative entrepreneurs, chefs and their restaurants, boutique and multi-million dollar retail stores and a variety of professional services.

READY TO GIVE YOUR BRAND A BOOST?

BOOK A CONSULTATION

WHAT PEOPLE ARE SAYING

“Lisa and her team lead us through an extensive retail re-branding for Discovery Clothing. Starting with a brand style guide and we were guided through the strategic creative design of our logo, interior and exterior signage, customer touchpoint like accessory carding, bags and shoe boxes and rebranding of all of our social media platforms.

 

I recommend Step Brightly to any business looking for a creative brand consult with experience across all marketing platforms.”

 

Jeff Goldman, CEO, Discovery Clothing Co.

“Lisa was fully committed to helping me. I really felt she was the right person for the job. Her work was received so well by our digital focus group, and I am grateful to have her work with my company. I really feel Lisa went above what was required of her, and the result has been adored by all who have seen it.”

 

Colin Lyons, wedding photographer

“Now that I have started working with you I can see where my ass is hanging out.”

Devorah Heitner, Founder & Author, Raising Digital Natives